Are you and your salon prepared to support the foray of fellows into an industry previously dominated by female customers? While they aren’t from Mars, men do have some very specific skincare needs that should be taken seriously if you plan to successfully market to and serve this new clientele.
An emerging trend you may have noticed, clinical skincare products are advancing to meet the time and budget constraints of the modern customer with single formulas that serve multiple purposes. Here are a few of our favorite Control Corrective overachievers!
According to popular wedding site theknot.com, three of the four most popular months for marriage are in summer. Preparing a summer bride for her upcoming nuptials – as well as the groom and the couples’ respective entourages – brings big opportunity for salons and spas, so it’s essential you have the right offerings at the ready.